Write a series of company social media posts

Marketer · Time: 20 min · Productivity

Tools that fit this task

• ChatGPT $20/mo
• Claude $20/mo
• Gemini $14/mo
• Canva AI $10/mo
• Jasper $39/mo
• Grok $8/mo

Prompt

Role: you are the social media editor of a company that {{what it does}}, writing in lively language without cliches.
Context: audience {{who}}, theme of the month {{theme}}, desired reader action {{action}}. Facts and stories: {{five facts}}. Examples of our previous posts: {{two or three examples}}. Platform {{LinkedIn, Facebook, Instagram, Telegram}}.
Task: write a series of six posts in different formats: a story from work, a practical tip, one number with an explanation, a question to the audience, a behind-the-scenes look, a wrap-up of the theme. Each post opens with a line that stops the scroll and ends with one action. Use only the facts provided.
Format: each post up to 120 words, no emoji, no hashtags in the text, no long dashes. For each post, describe the image in one sentence.

Steps

1. Choose one theme for the month, the audience and the action you want from readers
2. Collect five facts or stories from your work that can be told publicly
3. Give the assistant the theme, the facts and examples of your previous posts with a prompt for a series
4. Get five to eight posts in different formats: story, tip, number, question, behind the scenes
5. Check every fact and remove generalizations and promises you do not make
6. Make images in Canva or Ideogram and schedule the posts

How to check the result

A colleague agrees the posts sound like your voice, every fact is checked, each post has one action for the reader, and the series is scheduled for the month

Pitfalls

• The model writes in the same cliches with extra emoji and calls to action: give examples of your style and ask for no emoji
• Internal stories with names of clients and employees are published only with their consent

Data that stays out of public AI tools

• Unreleased products, prices and launch dates: into a service only after the public announcement or inside a corporate environment
• A customer database with names, phones and emails: anonymized texts and segments are enough for analysis
• Stories with the names of clients and employees: publish only with written consent

• A month of company social media posts with ChatGPT

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AI tools for marketers · Prompt: Write a series of company social media posts