Ideogram
Image generation with legible text: banners, covers and logos with lettering
| Vendor | Ideogram AI |
|---|---|
| Category | Images and design |
| Website | ideogram.ai |
| Free plan | Yes |
| Paid plans | Paid plans from $7/mo. Free plan available |
| Updated | 2026-09-22 |
Ideogram handles text inside the picture better than other image generators: a banner with a promotion name, a cover with a headline, a logo with lettering, a slide with a big number. It has an editor for replacing parts, brand style consistency, batch generation and a free plan with daily credits. Latin lettering comes out accurately while other scripts have errors, so check non-Latin lettering and add it in Canva if needed.
Free plan
A few slow generations a day, images are public
Paid plans
| Plan | Price | What you get |
|---|---|---|
| Basic | $7/mo | With annual billing (8 with monthly billing): 400 priority credits a month, downloads without a watermark |
| Plus | $16/mo | With annual billing (20 with monthly billing): 1,000 priority credits, private generation, editor |
| Pro | $48/mo | With annual billing (60 with monthly billing): 3,500 priority credits, batch generation |
Tasks it handles well
Most useful for
- Finance manager
- Manager
- Marketer
- Sales manager
- Data analyst
- Teacher
- Executive assistant
- Logistics manager
- Procurement manager
- Secretary
- Economist
- Project manager
Pitfalls to watch at work
- On the free and Basic plans images are visible to everyone in the service's feed: make pre-launch mockups on a plan with private generation
- Lettering in non-Latin scripts comes out with wrong letters: check every letter or add the text in an editor
Billing
Card payment on the website through Stripe.
Compare Ideogram with
AI tools weekly for your role
One email a week: new tools, price changes and one tested prompt for your job. Free, unsubscribe in one click.