Apollo

B2B contact database with company search, emails and outreach sequences

Apollo finds companies and people by industry, size, position and country, provides work contacts, and its AI writes personalized emails and builds multi-step sequences. It helps B2B sales managers who look for clients abroad. Coverage is strongest for the US and the EU and thinner in other regions.

Free plan

A free plan with limited credits for contacts and emails

Paid plans

Apollo pricing

Tasks it handles well

• Build a list of B2B prospects by profile
• Write a first email to a B2B prospect

Most useful for

• Manager
• Marketer
• Sales manager
• Teacher
• Executive assistant
• Logistics manager
• Secretary
• Project manager
• Social media manager

Pitfalls to watch at work

• Emailing EU contacts from the database falls under GDPR: write only on legitimate interest and with an easy way to unsubscribe
• Bulk email from your main domain ruins its reputation and your client emails land in spam: use a separate domain
• Job titles and contacts go stale: check the person on LinkedIn before writing

Billing

Card payment on the website.

Common problems and fixes

• Apollo emails land in spam: domain, volume and address verification

Compare Apollo with

• Apollo vs ChatGPT
• Apollo vs HubSpot Breeze
• Apollo vs Perplexity
• Apollo vs Mem
• Apollo vs Readwise Reader
• Apollo vs Semantic Scholar
• Apollo vs ChatPDF
• Apollo vs Consensus

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